Cebu Pacific and Singapore Tourism Board Renew Partnership to Fly Filipinos to Singapore

Cebu Pacific, the leading airline in the Philippines, has joined forces with the Singapore Tourism Board (STB) to encourage tourists to visit Singapore and discover what the Lion City has to offer. Following a successful memorandum of understanding (MOU) signed in April 2022, both parties have renewed their partnership in 2023 to intensify their efforts to promote travel to Singapore, a popular destination for Filipinos. The renewed MOU includes collaborative marketing and promotions, as well as joint business development in the areas of fly-cruise and meetings and incentive corporate groups.

Ms. Juliana Kua, Assistant Chief Executive for International Group, STB, expressed her delight in renewing the partnership with Cebu Pacific and praised the airline's contribution to Singapore's strong tourism numbers for 2022. She added that the Philippines is a crucial market for Singapore, and the partnership will be further enhanced by the STB's SingapoRewards programme, which offers a free experience for eligible tourists visiting Singapore.

1. Juliana Kua and Candice Iyog formally sign the MOU between the Singapore Tourism Board and Cebu Pacific.

The SingapoRewards initiative is a new programme that allows international visitors to try one of nearly 40 new or off-the-beaten-path experiences in Singapore for free throughout 2023. With its current flights from Manila, Cebu, and Davao, and the upcoming flights from Clark, Pampanga, Cebu Pacific provides strong connectivity to Singapore. Additionally, CEB will increase its Singapore flights from Davao up to 4x weekly starting on March 26, 2023.

In her speech, Cebu Pacific Chief Marketing and Customer Experience Officer Candice Iyog highlights the symbiotic partnership between the airline and Singapore Tourism Board, as well as the plans on how the carrier can ensure continued growth of its network and capacity.

Candice Iyog, Chief Marketing and Customer Experience Officer of Cebu Pacific, expressed her appreciation for the partnership with the Singapore Tourism Board, emphasizing their commitment to flying Filipinos to exciting destinations like Singapore to enjoy all that the beautiful city has to offer. With daily flights from Mactan Cebu International Airport, Cebu Pacific provides convenient access to Singapore for passengers from the Visayas.

1. Cebu Pacific and Singapore Tourism Board executives pose for a photo following the MOU signing.

To spur travel to Singapore, Cebu Pacific is offering one-way base fares as low as PHP499 from March 13 to March 15, 2023, for travel from June 1 to November 30, 2023. Passengers with existing Travel Funds may use these to pay for flights and other add-ons, and various payment options such as payment centers, credit or debit cards, and e-wallets are available.

Bookings can be made on the VisitSingapore app or SingapoRewards microsite at https://singaporewards.visitsingapore.com/. With flights to 34 domestic and 25 international destinations across Asia, Australia, and the Middle East, CEB continues to be a reliable and accessible travel option for Filipinos.